Discussion about this post

User's avatar
Christina Ward's avatar

Whoo doggies! From the independent publishing world, everyone's hair is slightly on fire at the moment. Here's a list of topics discussed in the past few weeks amongst distro and independent publishers.

1. PRINTER COSTS. Holy smokes. Print quotes are double what they were six months ago. Reprint orders for are coming in so high as to evaporate any margin and in maybe lose us money. (What this means to authors: art books, coffee table books, high-production cookbooks, and full-color anything will cost a fortune to make and publishers may pause acquiring those while this all shakes out.)

2. Transportation chaos. The US pulled out of the global postal agreements a while ago and we're feeling it. Shipping rates to Canada have doubled. Shipping from China is up in the air as we wait to hear about tariffs.

3. Distro costs. Distributors are nickel-and-diming publishers with add-on charges that eat into the bottom line and affect cash flow.

4. Market tolerance for pricing. Books are underpriced compared to both costs and standard inflation rates. Publishers absorb that with shrinking margins but can't absorb much more. Book prices need to increase, but bookstores' pushback means they won't consider stocking books over a specific price point. We anticipate consumers will see fewer choices at bookstores, like Big Five titles only, leaving independent published books outside the bookstore channel.

5. Consolidation. Better performing independent publishers are being bought by Big Five.

6. Ongoing media cuts combined with 'obey-in-advance' thinking. There are fewer and fewer places to amplify books. We anticipate having to work harder to find more niche outlets. Gone are the days of one solid national media hit breaking a book.

7. Federal spending moratoriums and bans. Yes, bans will affect publishers. However, if Fed funding for libraries and schools is stopped or significantly decreased, that sales channel will crash, which will have a more significant impact than specific bans.

8. Increased misaligned expectations of authors. We're seeing authors asking and wanting more...higher royalties, more author copies, bigger marketing budgets, etc....and the money is just not there.

9. Market saturation/attention deficit. There are too many books. There are too many other competitors for folx eyeballs and attention.

10. Existential exhaustion. Everyone you know (outside the C-suite) is working harder than ever for less pay. Everyone is tired.

That's ten off the top of my head!

Expand full comment
Beth McMullen's avatar

So many people suddenly recommending Younger! Starting it ASAP :). As for publishing concerns, the reality for authors doesn’t match the dream. Publishing should consider looking at itself and figuring out what they can do to leave less destruction in their wake. So many writers I talk to and work with feel broken by the experience. This won’t happen, but it sure would be nice.

Expand full comment
54 more comments...

No posts