Excellent post, as always - even for a seasoned publicist. If you're looking for help/contributors for the newsletter database project, I'd love to get involved!
You're not alone re: Page Six :) ...Also, I wonder if local papers might be useful to pursue (the one in a writer's hometown, if it exists) or all those outlets too small or do they also not sell books? And do reviews, even if they don't sell books directly, count as 'earned media', related to your recent restack about AI take over SEO?
This is terrific information. We don't have as wide an audience as some of these people, but we are always reading and reviewing a wide range of prose at www.writeradvice.com. Look at Hooked on Books.
This is a great list and good analysis. To it I add that as a reader reviews by journalists do add sales of nonfiction. Also authors can track others to get ideas. Rick Atkinson is getting local newspaper stories and local radio interviews as he travels for events. And it is helping keep his new book on bestseller lists. That may not work for fiction but it is working for him. Thank you for the great list!
Thanks, Kathleen. The Seattle Times, the rare remaining family-owned, progressive newspaper, also has good book coverage, though it tends to lean toward Washington authors.
Kathleen - Terrific column (as usual!) One note: Page Six is called "Page Six" because originally, it WAS on Page 6 of the Post! It's where it belongs as far as I'm concerned. It's how I used to read the Post in this order:
Excellent post, as always - even for a seasoned publicist. If you're looking for help/contributors for the newsletter database project, I'd love to get involved!
This is excellent information and powerful insight. Thank you for sharing, Kathleen.
You're not alone re: Page Six :) ...Also, I wonder if local papers might be useful to pursue (the one in a writer's hometown, if it exists) or all those outlets too small or do they also not sell books? And do reviews, even if they don't sell books directly, count as 'earned media', related to your recent restack about AI take over SEO?
This is terrific information. We don't have as wide an audience as some of these people, but we are always reading and reviewing a wide range of prose at www.writeradvice.com. Look at Hooked on Books.
Thanks for liking.
Such valuable information--thank you!
This breakdown is GOLD.
Thank you!
This is a great list and good analysis. To it I add that as a reader reviews by journalists do add sales of nonfiction. Also authors can track others to get ideas. Rick Atkinson is getting local newspaper stories and local radio interviews as he travels for events. And it is helping keep his new book on bestseller lists. That may not work for fiction but it is working for him. Thank you for the great list!
This is terrific.
Thanks, Doug!
This was awesome. Thank you!
Thank you!
Thanks, Kathleen. The Seattle Times, the rare remaining family-owned, progressive newspaper, also has good book coverage, though it tends to lean toward Washington authors.
Yup. So does the St. Paul Pioneer Press, but they lean toward MN authors.
I live in Seattle now, so I second The Seattle Times, but I keep reading Texas Monthly and buying their book recs.
Texas Monthly is excellent.
I can not agree more wuth Kathleen about Core Four. Anna and her team are the best!
Very helpful - thank you, Kathleen!
Great overview! Would love to also hear your thoughts about local TV coverage.
I don’t pitch a ton to local TV, but I’ve heard it can be good for certain authors/books. It used to be a lot easier to get people on them.
I've had some success pitching cookbook authors, but unfortunately, more and more stations have become pay-to-play. Definitely used to be easier!
I've seen A LOT of info for pay-to-play segments for TV. I suppose that's how they're making up ad dollars.
Kathleen - Terrific column (as usual!) One note: Page Six is called "Page Six" because originally, it WAS on Page 6 of the Post! It's where it belongs as far as I'm concerned. It's how I used to read the Post in this order:
Front Page
Back Page
Page Six for Celebrity News
Inside Back page for TV/Entertainment
Sports
Then everything else....
It changed its location after 9/11. I too grew up reading it on the 6th page.
See that. I was not wrong.
Fantastic!